Articulated Impact and partner, Joint Concepts, were honored to be the only vendor selected to design the new Rare Conservation web site and content management.
The Business Problem
Rare Conservation needed a new site that matched their new brand. They needed to communicate the excitement of their global programs through vibrant colors and stimulating images. The chose Articulated Impact and Joint Concepts because of past successes in engaging design and clearly organized site data.
The Articulated Solution
Articulated Impact gathered design and functionality requirements for the new site. The engaging interface was designed by Joint Concepts. A customized Content Management System was scoped and developed by both Articulated Impact and Joint Concepts.
The two companies collaborated by focusing on each of their core strengths to deliver the best final product to the client.
The Business Impact
The new site now tells a visual story. The rotating flash images/text on the home page and slide shows engage the web site visitor while the programs map and program descriptions impart important information about Rare’s successful work around the world.
Rare employees can now update the web site on a daily basis. The organization’s site has become a changing destination for the latest information.
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Solutions & Technologies
The site was built using the following technologies:
- PHP
- mySQL
- JavaScript
- HTML
Skills
- Assessment
- Strategy Development
- Taxonomy Development
- Project Management
- Technical Architecture
- Database Design & Development
- Application Programming
- Information Architecture
- Visual Design
- Testing

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